Inside Search
The official Google Search blog
New snippets for list pages
August 26, 2011
Snippets—the few lines of text that appear under every search result—are designed to give you a sense for what’s on the page and why it’s relevant to your query. This week we started rolling out snippet improvements for pages that contain lists; results for these pages will now reflect the structure of the page, rather than just showing two lines of text.
If a search result consists mostly of a structured list, like a table or series of bullets, we’ll show a list of three relevant rows or items underneath the result in a bulleted format. The snippet will also show an approximate count of the total number of rows or items on the page (for example, “30+ items” in the screenshot below).
This change to snippets will be rolling out globally over the next few days. Over time we’ll keep making more snippet improvements to better reflect the content of our search results, making it easier for you to find the most relevant results.
Posted by Raj Krishnan, Product Manager
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